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Sunday, April 6, 2014

MENARINI LAUNCHES “COMMIT TO CONTROL PE CAMPAIGN”


“Menarini” the largest Italian biopharmaceutical company in the world recently launched its newest drug called “Dapoxetine”. It’s a medicine that deals with premature ejaculation; a medical condition which is the most common sexual dysfunction in men and characterized by having difficulty in controlling ejaculation.  With the arrival of this medicine, men now can cope and overcome the disappointment they experience in bed. Study shows that 1 out of 3 men suffers from this condition and sad part of this, is that, it’s not only the men who are affected by it, but also their partners. 

During its launching, Dr. Dennis Serrano explains that premature ejaculation occurs when a man is unable to control or delay ejaculation on his own after vaginal penetration and as a result a there is a decrease in sexual satisfaction on the part of both husband and wife. While author and sex therapist Dr. Margie Holmes stresses that the issue is more on lack of control on the part of the men and not to be measured not just by time but by the ability to satisfy one’s partner.   

Celebrity couples; Anthony Pangilinan and Maricel Laxa Pangilinan, Lander Vera-Perez and Regine Tolentino and Paolo Abrera and Suzie Entrata who graced the launching of this health campaign were open to speak about their own sexual life and shared their own insights and stories.

How often couples face disappointment and dissatisfaction when they’re on bed due to premature ejaculation. Sad part of it, is that many of them tried a lot of things and consulting a doctor which is the tried and tested source is the least part that couples does. But with this campaign, that will be a thing of the past for many couples because Menarini believes that awareness leads to understanding and understanding will lead to acceptance.   

Dapoxetine is the first and only drug specifically developed for the treatment of premature ejaculation and is approved in 50 countries and proven and tested based in clinical trials involving 16,000 men worldwide. Dapoxetine will be available in all leading drugstore in June 2014.

With its commitment to spread awareness and education on premature ejaculation; Menarini set a website www.controlPE.ph that can help guide husband and wife in overcoming this medical condition.


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