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Monday, May 20, 2013

PLDT SME Nation, Samsung tie up in bringing innovative business experiences to SMEs

Two technology companies recently partnered to deliver innovative business solutions for the country’s expanding small-and-medium enterprises (SME) market.


The country’s leading telecom service provider PLDT, through its business arm SME Nation, signed a strategic partnership with prominent electronics brand - Samsung. This partnership aims to further empower entrepreneurs today with business-enhancing bundles comprised of cutting-edge broadband and cloud services with the latest IT equipment and smart devices.

SMEs nationwide are assured of reliable high-speed connectivity, trusted cloud-based solutions partnered with high-tech gadgets such as tablets, notebooks and Smart Wi-Fi LED TVs which can help them be more productive and efficient.

“To succeed, SMEs have to capitalize on given agility and speed advantages, again, with the right ICT tools which must include highly reliable access networks and relevant business solutions which drive efficiencies and cost savings,” said PLDT EVP and head of Enterprise, International and Carrier Business, Eric Alberto.

“Our economy’s upward trend with the current investment-grade and the rising stock market show how businesses are doing well now and that this is a crucial time for SMEs to have the tools and devices to help them be more competitive in their industries,” said Alberto.

Samsung’s high penetration in the market today, being a preferred brand among consumers and professionals, compelled the company to create a B2B (business-to-business) group aimed at empowering small-to-medium sized enterprises by providing them with the most reliable IT and mobile products for their business.

“Today’s partnership is significant as it represents a fruitful union between two of the leading companies in their own respective fields” said Chung Lyong Lee, president and chief executive officer of Samsung Electronics Philippines Corporation.

The SME market, considered as the biggest business segment in the economy today, comprise 99.6 percent of all registered firms and employ 70 percent of the country’s labor force. With this in mind, it is PLDT SME Nation’s mission to provide local enterprises with new technology solutions, making their business even more profitable and helping them keep pace with the highly competitive global market.

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