Watson’s
Launching of Generic Medicines. In photo: (l-r) Mr. Robert Sun; General
Manager, Watson Philippines, Mr. Danilo S. Chiong; Head for Health Business,
Watson’s Personal Care Stores Inc., Dr. Teodoro Herbosa; Undersecretary,
Department of Health, Ms. Lorna Tolentino; Watson’s Brand Ambassadress, Mr. Edu
Manzano; Watson’s Brand Ambassador, Dr. Anthony Leachon; President, Philippine
College of Physicians and Mr. Martin So; Chief Executive Officer, Health &
Beauty, Watson Asia and Eastern Europe.
Filipinos
are extremely family-oriented. One family member’s health concern is shared by
the rest of the family – whether it is for the maintenance medications of the
elderly lolos and lolas, the vitamins and supplements for nanay, ate and kuya,
or cough and colds medicines for tatay. Family members seek to help relatives
with their health cost burdens, especially since branded medicines could be very
costly.
Recognizing
this, Watsons, the number one pharmacy retail brand in Asia*, gives families
more options for high quality but affordable generic medicines with the recent
launch of its own generics line.
With
Watsons Generics’ wide range of medicines and supplements, the most essential
health needs of the entire family can be met. Pantry stocking is made easy and
affordable with various vitamins, pain relief, cough and cold medicines to aid
the recovery of a sick loved one. Super Moms are equipped to fight off common
bacteria with the roster of effective and affordable antibiotics. The younger
generation will be able to find supplements like Vitamin B that will suit their
fast-paced lifestyle. Young women can also purchase affordable beauty ingestives
such as collagen or glutathione, giving them the opportunity to be able to
focus on other things such as a dream vacation. The elderly can also benefit
from Watsons Generics’ wide portfolio of maintenance medicines to help manage
their diabetes, hypertension or high blood. The lolo of the family, who
previously would not regularly take his maintenance medicines due to high
costs, can now make the switch to affordable generics as he is now assured of
its quality.
“We
recognize that each family will have specific needs when it comes to their
health. However, with the rising cost of not just medicines but all
commodities, families may have difficulty meeting each specific need. With the
launch of Watsons Generics, we aim to help families by giving them more healthcare
options and the ability to purchase affordable, high-quality medicines. This
will not just give them access to quality healthcare products, they will also
be able to focus their finances on other important matters,” said Mr. Danilo
Chiong, Health Business Unit Director of Watsons.
The
Watsons Generics line includes maintenance medicines for diabetes, hypertension
and cholesterol, antibiotics to fight off the common bacteria, dietary
supplements for skin enhancement, anti-ageing and over-all wellness, basic
vitamins, oral analgesics, and other over the counter medicines. This is just
the first phase, and Watsons aims to continuously launch generic medicines to
provide wider healthcare solution.
To
ensure the quality of Watsons Generics, our partner manufacturers undergo a
screening process that meets international standards. “Our generic medicines
are produced by trusted partners. All of these go through a rigorous screening
process and a third party audit. These methods on top of Philippine regulatory agency
standards assure consumers that they are purchasing high quality products,”
said Mr. Chiong.
Watsons
Generics medicines have all passed the regulatory requirements of local and
international quality assurance agencies. The medicines are registered with the
Philippine Food and Drug Administration (FDA), passed bioequivalence test and
the manufactured by facilities with certificates of Good Manufacturing Practice
(cGMP). The Watsons Generics have all of these quality assurances while
offering up to 80% savings vs. leading brands.
Watsons
Generics answers the demand for affordable health care products in Filipino
households. Around the country, families all prefer to have affordable
medicines for their various health needs, without having to worry about quality
and cost.
“For
more than 170 years, Watsons has been providing health and wellness products to
its customers worldwide. We are excited to do the same in the Philippines by
allowing Filipino families to take charge of their health without the fear of
financial burden,” said Mr. Chiong.
For
families, Watsons Generics squarely addresses their health and financial
concerns, providing an alternative that gives them peace of mind and an
assurance of high quality for their most pressing health concerns.
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