Sun,
sand and sports define the typical summer but Nestlé Philippines makes the
country’s hottest season everything but ordinary with the launch of the coolest
beach festival in the country, NESTEA Beach. This year’s event promises to be
even more fun with new innovations thrown in.
Once
again, NESTEA Beach invited volleyball teamsto show off their skillsand vie for
the NESTEA Beach Championship title.
This year’s festival promises to be much bigger, more colorful, and more
exciting with a host of lifestyle events
such as concerts, fashion shows, beach parties
featuring the hottest bands and most sought after DJs and clean-up drives of beaches
across the country.
The 16th
season of NESTEA Beach kicks off with regional eliminations for Visayas and
Mindanao on March 22 to 23 at Moalboal, Cebu followed by GMA and Luzon regional
eliminations on April 5 to 6 at Laiya, San Juan, Batangas. There will be a
total of 128 teams composed of 64 men and 64 women, competing in two regional
legs. The 24 best teams from the
eliminations will face off in Boracay for the finals on April 18 to 20 where
they get the chance to win Php 100,000 in cash.
“We’re very excited to
launch the NESTEA Beach this year. The competing volleyball teams have increased
from last year and that means more action-packed matches to watch out for. Even
more exciting are the various side activities we prepared that can be enjoyed
not only by sports fanatics, but by all the participants and spectators,” said
Jedessa Leyte, Marketing Promotions and Events Manager for NESTEA Beach.
Redefining fun,
NESTEA will also hold activities to preserve the pristine beaches of Boracay,
NESTEA Beach Finals’ home for the past 16 years. Working withBoracay
Foundation, Inc. and local government units,NESTEA Beach will hold coastal and
underwater clean-ups that consumers can join. Beach preservation information
materials will also be produced and given away to encourage people to keep
Philippine beaches clean.In Partnership with Boracay Foundation., 100 coin
banks will also be distributed in Boracay resorts and funds will go support the
foundation projects.
Worry-free
travel to the summer’s coolest destination
To make sure
everyone, including non-volleyball players, gets to join in the fun, NESTEA is
working to ensure their worry-free travel to the NESTEA Beach events. For the
first time, NESTEA Beach will be working together with Travel Factor, the
country’sleading travel adventure group that advocates the use of local
transportation and affordable accommodations in experiencing new places. In
collaboration with NESTEA Beach, Travel Factor will provide affordable packages
to those who wish to attend the 16th NESTEA Beach events. Three (3) travel
packages will be available:Moalboal, Cebu;Laiya, Batangas; and Caticlan,
Boracay.Moreover, NESTEA is also proud to tie-up with Department of Tourism’s
(DOT) It’s More Fun in the Philippines campaign through its Summer themed
NESTEA Pitchers that highlights the beautiful beach destinations in the
Philippines.
Series of cool,
fun parties featuring the hottest DJs in the Metro await the NESTEA Beach goers
in Boracay starting off with Jam Illumina Party at Summer Place featuring DJ
Elmer Dado on April 18, Play FM Bass & Island Rhythm at Club Epic on April
19, RX Summer Fling at Club Epic on April 20 andthe most awaited 16th
NESTEA Beach Victory Party at Club Paraw on April 20, 6:00 PM onwards.
Summer
officially opens with NESTEA Beach
Indeed,
NESTEA Beach has become an iconic summer beach event —the perfect time to enjoy
the refreshingly healthy, light and cool experience that only NESTEA can bring.
Summer officially opens with the first leg of NESTEA Beach at HK Resort in
Moalboal, Cebu on March 22 to 23.
The
16th NESTEA Beach is proudly supported by official partners Converse, Mikasa, Acuaverde
Beach Resort and Travel Factor. Other sponsors include La Carmela de Boracay
Beach Resort, Crystal Sand Boracay Beach Resort, Lenovo and 0+ Mobile and
Shakey’s.
16th
NESTEA Beach.AngGaan, AngSarap.
About NESTEA
NESTEA made its mark in
the Philippines over 30 years ago and has made itself synonymous with a light kind
of refreshment and thirst-quenching beverage that everyone in the family can
enjoy. NESTEA comes in Lemon Blend, Apple Blend, Calamansi Blend, NESTEA
Premium Brew, Limited Edition Red Teain Raspberry flavor and Green Tea in
Lychee flavor.The newest flavor, NESTEA Honey Blend Mix will be launched in
time for summer. For more information, please see: www.nestle.com.ph.
Facebook:
www.facebook.com/nestea.ph
Twitter:
www.twitter.com/NesteaPH
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