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Friday, February 3, 2012

THE VOICE SEASON 2 – FIRST IN ASIA ON AXN (premieres on 6 Feb 2012, Mon at 10.55pm)

Premiering on February 6, 2012 is Season 2 of The Voice, offering aspiring singers the once-in-a-lifetime opportunity to be mentored by celebrity coaches. Christina Aguilera, Adam Levine, Cee Lo Green and Blake Shelton return with their sizzling chemistry and their trademark red swiveling chairs to judge contestants solely on their vocal talent and not their looks. If more than one coach turns to pick a particular singer, the tide turns and the choice of coach goes to the singer. This season, show producer Mark Burnett has added more rounds of blind auditions and each of the coaches’ teams will be expanded to 12 singers each.
The ante is certainly upped in terms of the diversity and quality of the contestants this season, with Aguilera bagging ‘everything from an opera singer, powerhouse MC to soul singers’ on her team. What is interesting is that savvy contestants who are in demand now know how to play the game, and have taken the opportunity to push the coaches a little further and wrangle for commitment to be kept  for a few rounds.
Season 1’s contestants have done well for themselves so far; winner Javier Colon has released a new album in collaboration with Natasha Bedingfield and his coach, Adam Levine, while first runner-up Dia Frampton has also launched her album with the help of coach Blake Shelton. Other contestants – Beverly McClellan from Team Aguilera and Vicci Martinez from Team Cee Lo have also begun recording after the show ended.
Talent-spotting aside, be sure to keep an eye out for new songs from the coaches themselves! After all, Season 1 was the launchpad for Shelton’s ‘Honey Bee’, a country chart-topper, as well as the Maroon 5-Aguilera single ‘Moves Like Jagger’ which hit No. 1 on the Hot 100 list. And as Aguilera teased, look out for the ‘kickass’ opening performance by the coaches this season!

About AXN & AXN HD

AXN is the heart of action and adventure. Launched in 1997, AXN is a leading English general entertainment destination among upscale, affluent adults aged 18-39.  The channel delivers top -rated drama series, blockbuster features, adventure-reality and first-run lifestyle sports programmes from around the world, as well as dynamic original productions. In 2010, AXN once again cemented its position as Southeast Asia’s No. 1 international channel with The Amazing Race Asia Season 4 and Hawaii Five-0 Season 1.

AXN is an international channel brand that started in Asia, but has since expanded to Latin America and Europe.  It is available in 60 countries globally.  In Asia, the channel is seen in more than 103 million households across 21 countries, including close to 50 million households on a time-block basis in China.

AXN ASIA is wholly owned by Sony Pictures Entertainment and managed by Sony Pictures Television’s Networks, Asia, which also operates pay-TV channels AXN BEYOND, ANIMAX, SONY ENTERTAINMENT TELEVISION and ONE.

The Voice Season 2 premieres on 6 Feb 2012, Mon at 10.55pm. Viewers are invited to visit www.axn-asia.com for the latest update on their broadcast schedules or follow them on Twitter @axnasia for more info.

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