RUSTY LOPEZ

 

RUSTY LOPEZ PUTS ITS BEST FOOT FORWARD

AT THE 14^TH PHILIPPINE FASHION WEEK

Rusty Lopez is expanding its product line by introducing more hip and up-to-the-minute footwear in addition to its selection of classic shoes that people have come to love through the years. And for the first time in its 33-year-history, Rusty Lopez is joining other fashion-forward brands as it debuts its Holiday 2010 and Summer 2011 Collections at the much-celebrated Philippine Fashion Week on October 29, 2010 at the SM Mall of Asia.

Through the years, Rusty Lopez has provided the market with quality and affordable footwear for every member of the family and has steered its shoe designs towards the casual, formal, athletic, outdoor and corporate styles. To date, it holds one of the biggest market shares within the local shoe industry.

Lolito Lopez and wife Lily effectively positioned Rusty Lopez as the brand name that rivaled the best of what the local shoe industry had to offer. To date, it has some 2,000 employees from its Marikina factory to its more than 200 stores nationwide.  The company’s dynamic growth is simultaneously happening around the country. In fact, it recently launched a branch in Kalibo, Aklan and by November this year, the flagship store in Robinsons Galleria will open its doors to all “shoe-paholics”.

To be in step with the times, the couple’s 23-year-old daughter,  Nicole Lopez,  is helping  infuse the words  ‘fun’  and ‘frills’ to the brand’s new lines. Thus, apart from the basic black shoes, pumps and grey step-ins,   Rusty Lopez now has shoe styles and colors that are chic, classy and current. This expands their market, reaching out to young fashionistas.